Our Values in Action
Female Empowerment
Our partner workshop embodies a strong commitment to improving the lives of women in Madagascar by offering them ethical working conditions, promoting their development and independence. Certified GOTS and CIS , engaged in the ICS program and the ISO 26000 approach confirmed by AFNOR , it guarantees responsible practices and respect for the rights of craftswomen.
MAD house celebrates this feminine strength by highlighting inspiring stories and visuals reflecting a bold and free woman.
Demanding quality criteria
The demand for quality is achieved through careful selection of raffia, precise craftsmanship, and rigorous control at every stage of production. The combination of Italian leather and tight crochet ensures durable, refined pieces designed to last.
Singularity and Exclusivity
Produced in limited and numbered editions, MAD House bags are distinguished by unique details such as colorful raffia embroidery, Italian leather inserts, and touches of neon orange. Distribution is reserved exclusively for high-end boutiques, luxury hotels, and a few private clients through our online boutique.
Responsible innovation
MAD House promotes traditional craftsmanship while adopting sustainable practices thanks to its ICS and AFNOR-certified workshop. The use of raffia, a natural fiber, is accompanied by a constant search for improvement to limit environmental impact.
Heritage and Culture
Rooted in Madagascar, MAD House celebrates local expertise by producing its bags entirely on the island and incorporating Malagasy cultural references into its brand universe. Photoshoots and campaigns are shot on-site to reinforce the project's authenticity.